California Consumer Privacy Act (CCPA)

The California Consumer Privacy Act (CCPA) is a data privacy law that provides California consumers with a number of privacy protections, including right to access, delete, and opt-out of the “sale” of their personal information. Starting January 1, 2020, businesses that collect California residents’ personal information and meet certain thresholds (e.g., revenue, volume of data processing) will need to comply with these obligations. The California Privacy Rights Act (CPRA) is a data privacy law that amends and expands upon the CCPA. The law takes effect on January 1, 2023.

Google is very committed to helping our customers meet their obligations under these data regulations by offering convenient tools and building robust privacy and security protections into our services and contracts. You can find more information about your responsibilities as a business under the CCPA on the California Office of the Attorney General’s website. We’ve also published a whitepaper on our CCPA and CPRA commitments.