Marlène BRUHAT

Pour les cinq ans d’existence de l’agence parisienne "We think elastic", l’équipe a décidé de refondre leur site internet dans le but de montrer leur positionnement d’entreprise spécialisée en branding.

L’équipe travaille en effet sur trois leviers : Stratégie & idées, Identité de marque et expériences digitales afin d’aider les marques à être plus impactantes.

Complete front-end development of desktop and mobile site makeithappenmakeitbig.com, on behalf of HEC Paris - "Innovation & Entrepreneurship Center".

The goal here was to transform a traditional annual report into a live global report with dynamic data update.

A starter and styleguide for any quick setup of HTML/CSS components.

ARTE Distribution is the international program sales unit of the European public channel ARTE.

With a catalogue of over 4,000 hours of documentaries entrusted by more than 150 prestigious French and foreign production companies, ARTE Distribution has made its mark on the 5 continents as the ultimate reference in documentary distribution.

ArteVOD is a video on demand site. The platform offers a catalog continually enriched by the programs broadcast on the channel Arte: documentaries to the great classics of cinema.

Redesign of ARTE RADIO and its application.

Web radio on demand, it offers hundreds of reportages and sound creations to listen to at will.

Educ'ARTE is a pedagogical tool that revolutionizes access to culture for teachers and their students through digital technology. It provides access to a subscription-based video-on-demand site and innovative educational features: navigation by recommendations, a multimedia annotation tool and video sharing.

“La Fabrique du Regard” is an educational platform related to the “BAL” ,exhibition space dedicated to the image-document in all its forms.

The pedagogical part of this platform, call ERSILIA, is a transdisciplinary tool built to give a constructed, playful, citizen look on the current practices of images and train students for medias and digital literacies.

Front-end integration in the form of an interactive cartoon for "Wanted 18".

This unique film, which combines stop-motion animations, original drawings and archival images, brings to life one of the most incredible chapters in the history of the Israeli-Palestinian conflict.

Design and Front-end Develeppoment of an iframe for ARTE CREATIVE.

The game "La B.O. de la vie" allows you to generate your personalized mini playlist on the occasion of the release of the new album of Nile Rodgers "It's about time".

Design and front-end development of VEE HAIR's website, original hairdressing salon located in Paris.

WHAT ?
Since 2011, 909c helps Clarins with its Facebook strategy on a global scale :
- We developed a unique Social CRM system integrating acquisition modules, which can be enabled, on demand, by Community Managers from anywhere in the world,
- We manage meda campaigns (Facebook Ads) in various countries,
- We define and set up the Community Management for various countries.

PRINCIPLE
Long term and global support allowing all, brand and agency, to sharpen their… Voir plus

WHAT ?
Since 2011, 909c helps Clarins with its Facebook strategy on a global scale :
- We developed a unique Social CRM system integrating acquisition modules, which can be enabled, on demand, by Community Managers from anywhere in the world,
- We manage meda campaigns (Facebook Ads) in various countries,
- We define and set up the Community Management for various countries.

PRINCIPLE
Long term and global support allowing all, brand and agency, to sharpen their knowledge and the consumers’ expectations in order to optimize every public intervention, to offer ever more efficient and adapted operations.

RESULTS
Hundreds of thousands of fans and users recruited. High engagement rate. Voir moins

Bite Me is a Social Game designed to promote the launching of the new Just Cavalli perfume. This app uses Facebook Gamification levers such as achievements and notifications. The game was available on both desktop and mobile.

The Orange Mix, the first meta-application, is a cross between a social reader and a global app. Living on desktop and mobile, it can run all the Orange apps from its 11 Facebook Pages and arrange them by different themes to help it share its passions with its two million fans. It's the approach of a brand leader that helps it maintain a privileged relationship with all of its clients.

We had two major challenges. We needed to find a way to make the Orange fans circulate through this… Voir plus

The Orange Mix, the first meta-application, is a cross between a social reader and a global app. Living on desktop and mobile, it can run all the Orange apps from its 11 Facebook Pages and arrange them by different themes to help it share its passions with its two million fans. It's the approach of a brand leader that helps it maintain a privileged relationship with all of its clients.

We had two major challenges. We needed to find a way to make the Orange fans circulate through this thematic ecosystem by offering them content focused on their interests. Orange also has a multitude of apps and games launched by all of its different Facebook Pages, and the bounce rate for these was high because fans had to complete a new pop-up authorization each time.

The Orange Mix was an open graph project based on Zend framework. Its algorithm ranks all content (posts from different Pages, applications, and external items) based on the fans' interests, friends's interests, and everyone's shares.

The application has helped us create social customer relationship management by increasing awareness about Orange's users. We have been able to generate commercial leads via editorial strategies on Facebook.

We also created a better client experience, thanks to affiliated content. The Orange Mix can identify that a fan of the 12th Man is also fan of the Apple Page and multiple film Pages. This allows it to push an Apple offer by Orange, a review of an iPhone app, a competition about cinema, or a push for Orange Cinéday. Voir moins