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In February 2023, Google will update its political content policy to include a South Africa Election Ads policy. This will include the following changes:
South Africa Election Ads are ads that feature any of the following:
- A national political party, current elected officeholder or candidate for the National Assembly, the National Council of Provinces, President, or Deputy President.
All advertisers wishing to run South Africa Election Ads must be verified by Google. Verification to run South Africa Election Ads will be available beginning in January 2023. To run South Africa Election Ads in South Africa, an advertiser must complete South Africa Election Ads verification. To run South Africa Election Ads outside of South Africa, an advertiser must complete Election Ads or Advertiser Identity verification for the region in which the advertiser is located.
(Posted December 2022)