What is it?
Local Content, for Local Audiences, at Scale.
The sales, marketing, and creative teams of NBCU Local leverage NBCU’s offerings to produce local TV advertising that connects with audiences and drives results for brands, proving that strategic local advertising moves the needle in markets that matter.
The full-service creative and production resources of Skycastle and LXTV deliver smart, stunning, and cost-effective branded content, including television commercials, that contextually aligns with premier NBCU programming and live events.
How it works
We curate the properties, platforms and tactics from our immense portfolio, to provide each client with a custom campaign designed to deliver measurable results.
43
NBC and Telemundo Owned Stations & 3 National Diginets in top markets full of influential spenders
5
Regional Sports Nets tapping into local sports fandoms
210
DMAs available through the hyper local audience targeting of NBC Spot On featuring Peacock
46%
of U.S. households reached
8
of the Top Ten General Markets
All 20
Top Hispanic Markets
Benefits for Advertisers
Grow your brand with a single point of contact, from Local to Regional to National.
World class, award-winning production at cost.
Uniquely local dayparts of local news and lifestyle.
Longform integration opportunities.
Local targeting to zip code, demo, behaviors with NBC Spot On featuring Peacock.
