Concept believed in us when most VCs thought we were "too early". They since introduced and helped us close a major client and were instrumental in our ability to secure our next round. They were the ideal partner throughout our first 18 months.

Concept led our pre-seed and supported us through ups, downs as well as a hard pivot and successful acquisition - through which they were especially influential. Concept was undoubtably the best pre-seed investor on our cap-table and will be our first call when starting our next venture ;)

Concept have helped with everything from client introductions, to connecting us with next-round investors. They're personable, relatable and respond to all WhatsApps within an hour. Any founder would be lucky to have them onside.

Without Concept our next round simply would not be possible. They helped with drafting, editing and distributing materials, intro's, back-channelling of investors and ultimately their intro our next round lead.

As a serial founder who's worked with over 10 different funds, Concept really understood what was needed at pre-seed. And they didn't just stop after we graduated, and continue to support us at Series B and beyond.