Meaningful connection begins with knowing your audience. Oracle Marketing is an AI-powered, complete marketing suite that enables marketers to unify customer data from all sources and activate personalized, multichannel campaigns through an easy-to-use interface. Nurture and engage highly targeted audiences, generate conversation-ready opportunities for sellers, and build lasting customer relationships.
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Oracle Unity Customer Data Platform turns customer data silos into actionable, trusted customer profiles to produce business outcomes such as improved customer acquisition, engagement, and loyalty.
Design and execute account-centered, multichannel campaigns across various online and offline channels and throughout each buyer journey stage.
Build contextually relevant, multichannel marketing campaigns tailored to individual customer interests and preferences at scale.
Deepen customer relationships, improve customer retention, and increase profitability through loyalty and reward systems.
Find out why Oracle is the only Leader.
Find out why Oracle is a Leader for the 11th consecutive year.*
Unify customer data from all sources, apply intelligence at scale, and use insights to make every interaction matter for each individual.
Empower marketers to orchestrate sophisticated campaigns and seamless customer experiences with ready-to-run AI models and award-winning UI.
Streamline collaboration between marketing and sales to increase overall effectiveness and drive recurring and account-centric revenue generation.
Break down marketing silos and connect to sales cloud, service cloud, and back-office applications to provide consistent experiences throughout the customer lifecycle.
Learn why companies across every industry use Oracle Marketing to deliver timely, personalized, multichannel customer experiences.
Learn what’s new in your Oracle Marketing cloud service and plan for quarterly updates.
Oracle CX goes beyond email marketing to deliver experiences tailored to each customer’s expectations in real time.
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* Gartner, Magic Quadrant for B2B Marketing Automation Platforms, 20 September 2023, Rick LaFond, Jeffrey L. Cohen, Matt Wakeman, Jeff Goldberg, Alan Antin
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