Red Eye Louie's Vodquila
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| Type | Blended liquor |
|---|---|
| Manufacturer | Red Eye Louie's |
| Country of origin | USA |
| Introduced | 2011 |
| Alcohol by volume | 40% |
| Proof (US) | 80 |
| Colour | Clear |
| Ingredients | Vodka, Tequila |
| Website | www |
Red Eye Louie's Vodquila is a blend of vodka and tequila, which is produced by Red Eye Louie's. The primary ingredients include vodka, 6 times distilled and made from multiple grains and tequila made from the agave plant. It is bottled at 40% alcohol by volume. (80 Proof)
The three co-founders, Chander, Nina, and Romie Arora created the product in 2011. Headquartered in Alabama, with offices in New York as well, Red Eye Louie's Vodquila is available in 30 states in the United States as well as the UK, Spain, Portugal, Australia, Egypt, and Alberta, as of March 2017[update].
History
[edit]Vodquila was originally created in 2011 when co-founder Nina Arora had where she needed to come up with a new marketable product. She created the initial product at home, and tested it first with her father and brother. The three decided they had a marketable product and further developed the recipe and packaging.
The name "Red Eye Louie's Vodquila" came about when the Alcohol and Tobacco Tax and Trade Bureau rejected their initial proposal of marketing the product under the simple name "Vodquila", claiming that the family had created an entirely new product category (vodquila) and therefore needed a more specific brand name for their product.
Product information
[edit]Red Eye Louie's Vodquila is currently available in the following sizes:
- 700ml glass / 6 pack
- 750ml glass/ 6 pack
- 750ml glass/ 12 pack
- 375ml glass/ 24 pack
- 50ml plastic/ 60 pack
- 50ml glass / 50 pack
1 liter size bottles were released in the second quarter of 2016.
Awards
[edit]| Year | Event | Award |
|---|---|---|
| 2013 | WSWA Convention | Silver medal |
| 2013 | SIP Awards | Silver medal |
| 2014 | WSWA Convention | Gold medal |
| 2014 | IWSC (UK) | Silver medal |
| 2014 | IWSC (Hong Kong) | Silver medal |
| 2015 | San Francisco World Spirit | Bronze medal |
Sources
[edit]- Glass, Jeremy (24 February 2014). "We tasted Vodquila and lived to tell the tale". Super Compressor.
- Sedgwick, Lauren (21 August 2014). "'Vodquila', a blend of tequila and vodka, to hit the market". The Telegraph.
- Lynch, Alison (19 August 2014). "New spirit hybrid Vodquila combines vodka and tequila to give 2 hangovers for the price of 1". The Metro.
- Hull, Christopher (1 January 2014). "Review: Red Eye Louie's Vodquila". Drink Hacker.
- Peters, Lucia (8 August 2014). "Review: Red Eye Louie's Vodquila Combines All the Best and Worst Attributes of Vodka and Tequila in One Bottle". Bustle.
- "Vodquila Gets Attention From Prestigious Competition". NPR. Retrieved 20 August 2014.
- Wisenthal, Marianne. "Coming soon to a bar near you: Vodquila". The Loop. Retrieved 22 August 2014.
- Calhoun, Jennifer. "Alabama family gains national attention with Vodquila". Dothan Eagle. Retrieved 8 September 2014.
- Pimpernel, Claret. "Vodquila, A vodka tequila blend". Harpers. Retrieved 20 August 2014.