Compare Broadband Deals in 2024

Find deals on broadband this November
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Looking for the right broadband provider to supply your home with internet? Different providers specialise in different types of broadband deals and, on this page, we’ll take you through the UK’s major internet service providers to help you compare broadband deals that suit your needs.

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Last updated: 17 June, 2024 | Estimated Reading Time: 17 Minutes

Compare broadband deals

There are plenty of reputable broadband providers in the UK offering competitive deals. The most popular broadband deals can be found with BT, Sky, EE, Vodafone, NOW, Gigaclear, KCOM and Zen Internet. Plusnet, Vodafone, TalkTalk, Hyperoptic and Virgin Media.

What is broadband?

Broadband is a service that provides homes with an internet connection, traditionally via a phone line, though this is changing. Internet service providers (ISPs) are responsible for supplying broadband, so you’ll need to sign up to a broadband package with one in order to get internet access.

There are plenty of ISPs in the UK supplying a fast and reliable broadband connection. To find a package that meets your internet needs, take a look at our comparison of the best broadband deals in the UK such as broadband and phone deals, available in your area.  Here’s our comparison of broadband deals in the UK:

BT Broadband

BT offers an extensive choice of fibre-optic broadband deals, with up to 900Mbps on some. The perks of being a BT Broadband customer include a minimum-speed guarantee, inclusive access to the BT WiFi Hub, inclusive internet security and good customer support. To find out about BT internet packages available in your area, you’ll have to use an online postcode checker.

Featured deal Average speed Contract length Perks
BT Fibre 2 74Mb 24 months Unlimited downloads
BT Fibre Essential 36Mb 24 months Unlimited downloads
BT Fibre 1 50Mb 24 months Unlimited downloads and 4K UHD streaming. Stay Fast Guarantee
BT Full Fibre 100 150Mb 24 months Unlimited downloads
BT Fibre 500 500Mb 24 months Unlimited downloads and 6 months Free Xbox Game Pass
BT Fibre 900 900Mb 24 months Unlimited downloads, 12 months Free Xbox Game Pass and Bt’s fastest fibre

Virgin Media

Virgin Media bundles with TV and home phone services are competitive. The most popular Virgin bundles combine the internet plan of choice with TV channels, mobile contracts and home phone add-ons. Virgin offers five cable broadband plans and one full-fibre deal:

  • M50, Virgin Fibre with up to 50Mbps
  • M125, Virgin Fibre with up to 132Mbps
  • M200, Virgin Fibre with up to 213Mbps
  • M350, Virgin Fibre with up to 362Mbps
  • M500, with up to 516Mbps
  • Gig 1 Virgin Fibre, with up to 1000Mbps
Featured deal Average speed Contract length Perks
M125 Fibre Broadband 132Mb 24 months Unlimited downloads
M250 Fibre Broadband 264Mb 24 months Unlimited downloads
M50 Fibre Broadband 54Mb 18 months Unlimited downloads
M50 Fibre Broadband + Home Phone 54Mb 18 months Unlimited downloads, unlimited weekend calls to UK landlines
Big Bundle 132Mb 18 months Unlimited downloads and over 100 channels, Nw Virgin TV 360 box
M350 Fibre Broadband 362Mb 24 months Unlimited downloads, 12 months Free Xbox Game Pass and Bt’s fastest fibre

Sky Broadband

Sky won the Uswitch award for Most Popular Broadband Provider in 2024 thanks to the appeal of its quality bundles offering broadband, TV and home phone services. Sky bundles offer the internet speed of your choice, a phone line, hundreds of channels and the option of adding mobile contracts. With a Sky Broadband and TV package, you could benefit from Sky Cinema, Sky Kids, Sky Sports and more.

Sky offers several standard broadband packages, all on an 18-month contract, which can be combined with Sky TV if you want:

  • Superfast Broadband, offering up to 59Mbps
  • Full Fibre 100, offering 100Mbps
  • Ultrafast, offering up to 145Mbps
  • Ultrafast+, offering up to 500Mbps
  • Gigafast, offering up to 900Mbps
Featured deal Average speed Contract length Perks
Sky Broadband Superfast 35 36Mb 18 months Unlimited downloads
Sky Broadband Superfast 59Mb 18 months Unlimited downloads
Sky Broadband Ultrafast 145Mb 18 months Unlimited downloads, available to 2.5m UK homes
Sky Broadband Superfast 35 + Sky TV 36Mb 18 months Unlimited downloads, Sky TV has over 100 channels and over 500 box sets
Sky Broadband Superfast 35+Sky TV + Ultimate TV Add On 36Mb 18 months Unlimited downloads Sky TV has over 100 channels and over 500 box sets
Sky Broadband Superfast + Sky TV 59Mb 18 months Unlimited downloads

TalkTalk

TalkTalk has three simple fibre broadband deals and offers customers inclusive internet access to its award-winning WiFi hub. There are three average download speeds you can get from TalkTalk with standard pricing:

  • Fibre 35, with up to 38Mbps
  • Fibre 65, with up to 67Mbps
  • Fibre 150, with up to 145Mbps
Featured deal Average speed Contract length Perks
Fibre 35 38Mb 18 months Unlimited downloads
Fibre 65 67Mb 18 months Unlimited downloads
Full Fibre 65 77Mb 18 months Unlimited downloads, 5+ devices online at once
Fibre 150 152Mb 18 months Unlimited downloads, 4x faster than standard fibre

TalkTalk offers alternative broadband packages that come with the TalkTalk TV 4K BOX, allowing you to stream over 30 apps on demand, watch 70+ channels, control your TV via the Amazon Alexa, and watch films in Ultra-HD. To find out which TalkTalk broadband and TV packages are available in your area, you’ll need to use an online postcode checker.

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All TalkTalk broadband plans are 18-month contracts, which means they require a long-term commitment, though none of the above plans charge a setup fee.

Plusnet

Plusnet has an excellent UK-based customer-service team offering consistent customer support from the day you join. As such, Plusnet has been awarded the 2024 Uswitch prize for Best Provider for Customer Service, as well as Most Reliable Broadband Provider, Best Value for Money Broadband Provider and the overall Broadband Provider of the Year. Plusnet offers several value-for-money broadband deals, including:

  • Unlimited Broadband, with up to 10Mbps
  • Unlimited Fibre, with up to 36Mbps
  • Unlimited Fibre Extra, with up to 66Mbps
Featured deal Average speed Contract length Perks
Unlimited Fibre extra 40Mb 18 months Unlimited downloads, Award-winning customer support, good for gaming and streaming in 4K
Unlimited Broadband 10Mb 18 months Unlimited downloads
Unlimited Fibre 38Mb 18 months Unlimited downloads, good for video streaming and online gaming
Full Fibre 74 74Mb 24 months Unlimited downloads, Full Fibre connection, good for gaming and streaming in 4K
Full Fibre 145 145Mb 24 months Unlimited downloads
Unlimited Broadband + Evening & Weekend Calls 10Mb 18 months Unlimited downloads, unlimited evening & weekend calls to UK landlines or mobiles.

You can usually choose between a 12-month, an 18-month or a 24-month contract with a Plusnet Broadband deal. A longer contract will usually mean a cheaper monthly cost.

EE

If you’re an EE Mobile customer, you’ll benefit from perks and extras with any EE Broadband deal. Extras include a 10% discount on your EE Broadband bill every month and up to 20GB extra mobile data every month. Use a postcode checker to find out about EE Broadband packages available in your area.

Featured deal Average speed Contract length Perks
EE Fibre 36Mb 24 months Unlimited downloads, powered by BT, mobile data boost and discount for EE pay monthly mobile customers
EE Fibre Max 100 100Mb 24 months Unlimited downloads, powered by BT, mobile data boost and discount for EE pay monthly mobile customers
EE Fibre Plus 74Mb 24 months Unlimited downloads,powered by BT, mobile data boost and discount for EE pay monthly mobile customers
EE Fibre Max 500 500Mb 24 months Unlimited downloads, 6 months Free Xbox Game Pass, powered by BT
EE Fibre Max Gigabit 900Mb 24 months Unlimited downloads, 12 months Free Xbox Game Pass, Powered by BT

Vodafone

Vodafone offers good pay-monthly and SIM-only mobile plans. Vodafone internet speeds are quick, reaching heights of 900Mbps on certain deals if you’re using an ethernet cable. Other speeds offered by Vodafone are 35, 63, 100, 200 and 500Mbps.

Vodafone also offers a new pro package with a built-in Alexa system that helps you manage all your devices, run your schedule and set reminders. This package also includes an antivirus program, access to the Vodafone WiFi Hub and up to three months of Apple TV+. Use a postcode checker to discover which Vodafone Broadband deals are available in your area. Note that Vodafone broadband deals have a minimum term of 24 months, which is a long-term commitment.

Featured deal Average speed Contract length Perks
Full Fibre 1 CityFibre 36Mb 24 months Unlimited downloads, Intelligent WiFi Hub
Fibre 1 35Mb 24 months Unlimited downloads, Intelligent WiFi Hub
Full Fibre 1 36Mb 24 months Unlimited downloads, Intelligent WiFi Hub
Full Fibre 2 CityFibre 73Mb 24 months Unlimited downloads, Intelligent WiFi Hub
Fibre 2 67Mb 24 months Unlimited downloads, Intelligent WiFi Hub
Full Fibre 2 73Mb 24 months Unlimited downloads, Intelligent WiFi Hub

NOW Broadband

If you’re interested in getting a special offer on a home broadband and TV bundle, NOW might be a good fit for you. NOW internet speeds range from low-to-medium, with the choice of either an ADSL or fibre-to-the-cabinet connection. There are three broadband plans to choose from, all of which can be purchased with the additional NOW TV feature:

  • Brilliant Broadband, with up to 11Mbps
  • Fab Fibre, with up to 36Mbps
  • Super Fibre, with up to 63Mbps
Featured deal Average speed Contract length Perks
NOW Brilliant Broadband 11Mb 12 months Unlimited downloads, NOW Fibre areas only, speeds vary by location
Fab Fibre 36Mb 12 months Unlimited downloads, good for video streaming and online gaming, NOW Fibre areas only
Super Fibre 63Mb 12 months Unlimited downloads, Good for gaming and streaming in 4k, NOW Fibre areas only
NOW Brilliant Broadband + Cinema Membership 11Mb 12 months Unlimited downloads, stream over 1,000 movies on demand, watch on your smart TV, app, mobile or console.
Fab Fibre + Cinema Membership 36Mb 12 months Unlimited downloads, stream over 1,000 movies on demand, watch on your smart TV, app, mobile or console.
NOW Super Fibre + Cinema Membership 63Mb 12 months Unlimited downloads, stream over 1,000 movies on demand, watch on your smart TV, app, mobile or console.

Note that there’s a minimum term of 12 months with any NOW Broadband deal.

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NOW offers broadband customers a reduced price on NOW TV for the first 12 months.

Hyperoptic

Hyperoptic specialises in full-fibre broadband and has been awarded a Great Value endorsement by Which? The provider offers four fibre broadband services:

  • Fast Hyperoptic, with up to 50Mbps
  • Superfast Hyperoptic, with up to 150Mbps
  • Ultrafast Hyperoptic, with up to 500Mbps
  • Hyperfast Hyperoptic, with up to 900Mbps
Featured deal Average speed Contract length Perks
30Mb Fibre Broadband only (24m) 33Mb 24 months Unlimited downloads, 100% full fibre to your house
30Mb Fibre Broadband only (12m) 33Mb 12 months Unlimited downloads, 100% full fibre to your house
30Mb Fibre Broadband & Phone (24m) 33Mb 24 months Unlimited downloads, 100% full fibre to your house
50Mb Fibre Broadband only (12m) 57Mb 12 months Unlimited downloads, 100% full fibre to your house,
150Mb Fibre Broadband-only (12m) 158Mb 12 months Unlimited downloads, 100% full fibre to your house
150Mb Fibre Broadband & Phone (12m) 158Mb 12 months Unlimited downloads, 100% full fibre to your house

Hyperoptic offers 12 and 24-month contracts as well as 30-day flexible rolling contracts. Hyperoptic packages require a one-off activation fee of £19.

Gigaclear

Gigaclear offers affordable full-fibre home broadband packages on an 18-month minimum-term contract. Here they are:

  • Superfast 200, with up to 200Mbps download speeds
  • Ultrafast 500, with up to 500Mbps download speeds
  • Hyperfast 900, with up to 900Mbps download speeds

KCOM

KCOM is an award-winning supplier of full-fibre, and home broadband offering a wide range of broadband speeds. Average speeds on KCOM packages range from 30Mbps all the way up to 900Mbps.

Please note, we don’t currently offer deals for this provider. You can find them on the provider’s website.

Zen Internet

While Zen might be a lesser known ISP, the provider has won the 2021 Which? award for Recommended Provider of the Year. Zen prides itself on providing a full-fibre connection that never slows down your internet activity, even during peak hours. The provider also offers the option of an ADSL or FTTC connection.

Featured deal Average speed Contract length Perks
Zen Full Fibre 100 CityFibre 106Mb 18 months Zen Contract Price Promise - no in-contract price rises, free installation
Zen Full Fibre 300 CityFibre 300Mb 18 months Zen Contract Price Promise - no in-contract price rises, free installation
Zen Full Fibre 500 CityFibre 500Mb 24 months Zen Contract Price Promise - no in-contract price rises, free installation
Zen Full Fibre 100 106Mb 18 months Zen Contract Price Promise - no in-contract price rises,
Zen Full Fibre 900 CityFibre 900Mb 24 months Zen Contract Price Promise - no in-contract price rises, free installation
Zen Full Fibre 300 300Mb 18 months Zen Contract Price Promise - no in-contract price rises,

What is the cheapest broadband deal in the UK?

The cheapest broadband deal is always changing but there are plenty of providers who commonly offer cheap deals. Take a look at Plusnet, Virgin Media, TalkTalk, BT, Hyperoptic and Vodafone to find a cheap broadband deal. Here’s a quick guide of some of the cheapest broadband-only deals available at the time of writing:

Broadband plan Average download speed Minimum term
Three 4G Hub 10Mbps 24-month contract
Three 5G Hub 150Mbps 24-month contract
4th Utility Remarkably Fast 50Mbps 24-month contract
4th Utility Remarkably Fast 50Mbps 12-month contract
Gigaclear Superfast 200 516Mbps 18-month contract

Though it’s important for your broadband service to be cheap, it should also meet all your internet needs while still offering the lowest price possible. It’s pointless getting a cheap deal that doesn’t meet your usage requirements.

What is the fastest broadband speed available in the UK?

Global Broadband Index figures show that UK citizens typically have access to download speeds of 55Mbps and average upload speeds of 13Mbps. That said, 1Gbps is the fastest internet speed available in the UK. The government plans to make further improvements to infrastructure, and has set the aim of becoming a ‘gigabit nation’ by the end of 2025.

Broadband plan Average download speed Minimum term
Zen Full Fibre 900 CityFibre 900Mbps 24-month contract
Vodafone Full Fibre 900 CityFibre 910Mbps 24-month contract
Hyperoptic 1Gb Fibre Broadband only (12m) 900Mbps 12-month contract
Community Fibre 920Mbps Fibre Broadband (12m) 920Mbps 12-month contract
Vodafone Full Fibre 900 CityFibre 910Mbps 24-month contract
TalkTalk Full Fibre 900 944Mbps 18-month contract
TalkTalk Full Fibre 900 CityFibre 944Mbps 18-month contract
Community Fibre 920 Mbps Fibre Broadband (24m) 920Mbps 24-month contract
Disclaimer icon
The fastest broadband speeds you have access to will largely depend on what's available in your area. That being said, you may not need the fastest internet speed: depending on your usage and number of devices, you can probably settle for slower average upload speeds or download speeds that meet your requirements.

Which broadband deal should I get?

The type of connection you have will determine the maximum internet speeds you can get access to. Broadband providers can offer either an ADSL connection or a fibre connection, but the broadband you’ll have access to will be limited to what’s available in your area. In this section, we’ll take you through the different types of broadband connection available.

ADSL broadband

ADSL, also called standard broadband, has been the most widely-available type of connection for decades. ADSL broadband uses copper cables to carry data and can provide an average download speed of around 10Mbps, making it the slowest type of internet connection available.

An ADSL connection is sufficient for individuals or small households that only use the internet for basic tasks such as sending emails or browsing. If yours is a large household, if you’re a gamer or you use the internet for more than just browsing, consider fibre broadband for a faster connection.

Fibre broadband

Fibre-optic broadband usually starts at around 30Mbps, which is three times faster than a standard broadband (ADSL) connection. There are two main types of fibre broadband:

Fibre-to-the-cabinet

A fibre-to-the-cabinet (FTTC) connection is the most common type of connection, offering between 30 and 70Mbps. FTTC connects your home to the internet using a combination of fibre-optic cables and copper cables. Fibre-optic cables carry data from the exchange to the green cabinet on your street, and copper cables carry it the rest of the way to your home. While FTTC is faster than an ADSL connection, it’s not the fastest.

Full Fibre or Fibre-to-the-premises

Full-fibre broadband, also referred to as fibre-to-the-premises (FTTP) broadband, is the fastest connection available because it runs completely on fibre-optic cables. FTTP provides download speeds from 100 to 1,000Mbps, ideal for gaming and streaming in 4K. It is often expensive as it requires fibre-optic cables to be laid all the way to your home.

Cable broadband

Cable broadband isn’t as fast as an FTTP connection but is slightly faster than FTTC. Cable broadband uses coaxial cables, which is an upgrade from copper cables, and can offer speeds from 36 to 500Mbps. The only major broadband provider currently offering cable broadband is Virgin Media.

Wireless broadband

Wireless broadband works with a wireless router that can transmit information through radio waves. This is not to be confused with 5G mobile broadband. A wireless broadband connection is the most common way of connecting your devices to the internet. Even though most of us only use wireless broadband, or WiFi, there’s always the possibility to connect to the internet using an ethernet cable.

While using an ethernet cable may be inconvenient, an ethernet connection will usually provide faster average speeds with less interruption. Many internet connection issues are not caused by your service but by WiFi, whose signal is easily interrupted by obstructions such as stone walls. If you’re having problems with your connection, try using an ethernet cable for more stability.

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Watch out for increases in price, as it’s not uncommon for providers to increase the monthly cost of a broadband deal after you’ve reached the end of your contract.

How do I compare home broadband deals?

When comparing UK broadband providers, there are a few important aspects you should explore. Looking into monthly cost, availability, internet speeds, contract length, quality of customer service, bundle and package deals, and perks and extras could save you a fortune and make your life easier.

Price

Comparing prices across broadband deals is always important if you’re looking for good value for money. You might find that certain providers offer fast speeds for a lower price than their competitors. If you’re on a budget, opting for a budget-friendly deal is possible –  you just need to do your research.

Availability

Use a postcode checker to find out which broadband packages are available in your area. Depending on where you live, you could get an FTTC or FTTP connection, but users in the most rural areas may still be limited to an ADSL connection.

Internet speeds

Take a look at the broadband speeds available in your area and consider which is the minimum speed you realistically need for a good internet connection. Internet speed is measured in megabits per second (Mbps), and more Mbps equates to a faster connection. Here’s a brief guide to help you understand the internet activity you can achieve within each speed range:

Download speed (Mbps) Usage
1 - 10 Web browsing, emailing, online shopping
10 - 20 Video streaming in SD
20 - 40 Video streaming in HD
40 - 100 Video streaming in ultra-HD, working from home
200+ 4K video streaming, online gaming

Upload speed is another factor to consider when choosing a broadband deal, though few providers make this detail clear when they advertise. Upload speeds reflect how quickly you can upload data to the internet, so they’re important if you have a YouTube channel or a SoundCloud account, for example. Fast upload speeds are often included in faster fibre broadband packages.

Contract length

Broadband contracts are typically 12-month or 18-month commitments, but can stretch up to 24 months in some cases. While some broadband plans come with a fixed minimum term, others are customisable. It’s not uncommon for longer contracts to have lower monthly costs, so it’s always worth looking into a long-term contract.

If you’re signed up to a fixed deal and want to cancel your internet contract at any point, you’ll need to give 30 days’ notice. Ending your deal mid-contract will probably mean paying an early termination fee, which could be hefty if there’s still a lot of time left on your contract. Certain providers offer a 30-day rolling contract, which is perfect if you want a flexible, commitment-free broadband plan, as ending it only means seeing out the last 30-day period.

Customer support

Finding out about a provider’s customer service is important, as you’ll most likely need assistance with your connection at some point. A good customer-support team will respond to any problem you are having and attempt to solve it as quickly as possible, whereas a bad one could cause you any number of problems.

Perks and extras

Get to know the perks and extras you can benefit from as a broadband customer. Extras can include offers and discounts via the provider’s mobile app, special offers for existing customers, and family packs. Occasionally, providers offer TV add-ons with their broadband offer, or a TV and broadband deal. This can significantly help reduce costs if you were already planning on getting a TV deal with access to channels and streaming apps.

Bundles and packages

Are you looking for a broadband-only deal, or are you interested in add-on services such as a phone contract or TV set? On the one hand, bundle deals are good value for money, as you save money in the long run by adding all of your home services onto the same package. On the other hand, a standard broadband deal will be cheaper, and makes sense if you only really need an internet connection. Always consider what type of package will best suit your needs.

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Finding out about a provider’s customer service is important, because it is likely you will need assistance with your connection at some point.

How do I find the best broadband deals in my area?

Use a postcode checker to find the best broadband services in your area.

Frequently asked questions

Unlimited broadband gives you unlimited downloads, so that you can download as much internet content as you want without reaching a spending cap and having to pay for every extra Mb of data used. You’ll never have to worry about reaching a limit on your download allowance if your deal specifies that it’s unlimited.

Mbps stands for ‘megabits per second’ and is the unit used to measure broadband speed. The higher the average Mbps, the quicker your broadband speed will be.

Here are a few steps to follow when switching provider:

  1. Contact your existing broadband provider to let them know you’re switching. Keep in mind that there’s usually a 30-day notice period.
  2. If your contract has already ended, it will be easier to switch. If you’re switching mid-contract, you might need to pay an early termination fee.
  3. Choose your broadband deal and request to join.
  4. Your new provider will let you know what to do next.

An engineer may have to come to your house to install a new router and set-up your connection. You might need to pay extra set-up costs, but in some cases it is free of charge. If you’re switching to or from Virgin Media, this will definitely be the case, but if you’re switching between providers that use the BT Openreach network, it’s not necessarily the case.

Yes, Virgin Media provides ultrafast fibre broadband without line rental. That said, in most cases you’ll need a phone line installed to get connected, as many internet providers use the Openreach network to supply your home. Providers operating through the Openreach network connect you to the cabinet in your area via a phone line. In this case, line rental is necessary. Check with the provider to find out if you’ll need to pay line rental to access their broadband service.

99% of the UK has access to broadband. However, not all areas offer the same or the fastest broadband speeds. Use a postcode checker to see which broadband deals are available to your area.

It’s important to consider price when selecting a broadband package, but there are other factors to consider. The broadband speed you need is going to depend on what you’re using the internet for, however in many cases upgrading to a fibre optic broadband deal may only be a few extra pounds, which may be more worthwhile.

It’s also important to consider contract lengths. Sometimes a longer contract length of 24 months may be more cost effective, but will have an exit fee if you decide to switch before the contract ends. If you don’t like the commitment of a longer contract, then a shorter 12-month contract could be better.

Finally, you should also decide if you want to bundle services together by getting a quad-play deal, such as broadband and TV or broadband and fixed-line. This can make the monthly price more expensive even with upfront costs, but can be cheaper than paying for your services separately.

Yes of course. Once your current broadband contract ends, you are more than welcome to change your provider. To find out which deals are available in your area, enter your postcode into our postcode checker. You may even find special discounts with perks such as an e-gift, gift card, bill credit, or no set-up costs for new customers. Your new provider will often take care of everything by contacting your current providing and switching for you.