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Looking for the right broadband provider to supply your home with internet? Different providers specialise in different types of broadband deals and, on this page, we’ll take you through the UK’s major internet service providers to help you compare broadband deals that suit your needs.
See MoreLast updated: 17 June, 2024 | Estimated Reading Time: 17 Minutes
There are plenty of reputable broadband providers in the UK offering competitive deals. The most popular broadband deals can be found with BT, Sky, EE, Vodafone, NOW, Gigaclear, KCOM and Zen Internet. Plusnet, Vodafone, TalkTalk, Hyperoptic and Virgin Media.
Broadband is a service that provides homes with an internet connection, traditionally via a phone line, though this is changing. Internet service providers (ISPs) are responsible for supplying broadband, so you’ll need to sign up to a broadband package with one in order to get internet access.
There are plenty of ISPs in the UK supplying a fast and reliable broadband connection. To find a package that meets your internet needs, take a look at our comparison of the best broadband deals in the UK such as broadband and phone deals, available in your area. Here’s our comparison of broadband deals in the UK:
BT offers an extensive choice of fibre-optic broadband deals, with up to 900Mbps on some. The perks of being a BT Broadband customer include a minimum-speed guarantee, inclusive access to the BT WiFi Hub, inclusive internet security and good customer support. To find out about BT internet packages available in your area, you’ll have to use an online postcode checker.
Featured deal | Average speed | Contract length | Perks |
---|---|---|---|
BT Fibre 2 | 74Mb | 24 months | Unlimited downloads |
BT Fibre Essential | 36Mb | 24 months | Unlimited downloads |
BT Fibre 1 | 50Mb | 24 months | Unlimited downloads and 4K UHD streaming. Stay Fast Guarantee |
BT Full Fibre 100 | 150Mb | 24 months | Unlimited downloads |
BT Fibre 500 | 500Mb | 24 months | Unlimited downloads and 6 months Free Xbox Game Pass |
BT Fibre 900 | 900Mb | 24 months | Unlimited downloads, 12 months Free Xbox Game Pass and Bt’s fastest fibre |
Virgin Media bundles with TV and home phone services are competitive. The most popular Virgin bundles combine the internet plan of choice with TV channels, mobile contracts and home phone add-ons. Virgin offers five cable broadband plans and one full-fibre deal:
Featured deal | Average speed | Contract length | Perks |
---|---|---|---|
M125 Fibre Broadband | 132Mb | 24 months | Unlimited downloads |
M250 Fibre Broadband | 264Mb | 24 months | Unlimited downloads |
M50 Fibre Broadband | 54Mb | 18 months | Unlimited downloads |
M50 Fibre Broadband + Home Phone | 54Mb | 18 months | Unlimited downloads, unlimited weekend calls to UK landlines |
Big Bundle | 132Mb | 18 months | Unlimited downloads and over 100 channels, Nw Virgin TV 360 box |
M350 Fibre Broadband | 362Mb | 24 months | Unlimited downloads, 12 months Free Xbox Game Pass and Bt’s fastest fibre |
Sky won the Uswitch award for Most Popular Broadband Provider in 2024 thanks to the appeal of its quality bundles offering broadband, TV and home phone services. Sky bundles offer the internet speed of your choice, a phone line, hundreds of channels and the option of adding mobile contracts. With a Sky Broadband and TV package, you could benefit from Sky Cinema, Sky Kids, Sky Sports and more.
Sky offers several standard broadband packages, all on an 18-month contract, which can be combined with Sky TV if you want:
Featured deal | Average speed | Contract length | Perks |
---|---|---|---|
Sky Broadband Superfast 35 | 36Mb | 18 months | Unlimited downloads |
Sky Broadband Superfast | 59Mb | 18 months | Unlimited downloads |
Sky Broadband Ultrafast | 145Mb | 18 months | Unlimited downloads, available to 2.5m UK homes |
Sky Broadband Superfast 35 + Sky TV | 36Mb | 18 months | Unlimited downloads, Sky TV has over 100 channels and over 500 box sets |
Sky Broadband Superfast 35+Sky TV + Ultimate TV Add On | 36Mb | 18 months | Unlimited downloads Sky TV has over 100 channels and over 500 box sets |
Sky Broadband Superfast + Sky TV | 59Mb | 18 months | Unlimited downloads |
TalkTalk has three simple fibre broadband deals and offers customers inclusive internet access to its award-winning WiFi hub. There are three average download speeds you can get from TalkTalk with standard pricing:
Featured deal | Average speed | Contract length | Perks |
---|---|---|---|
Fibre 35 | 38Mb | 18 months | Unlimited downloads |
Fibre 65 | 67Mb | 18 months | Unlimited downloads |
Full Fibre 65 | 77Mb | 18 months | Unlimited downloads, 5+ devices online at once |
Fibre 150 | 152Mb | 18 months | Unlimited downloads, 4x faster than standard fibre |
TalkTalk offers alternative broadband packages that come with the TalkTalk TV 4K BOX, allowing you to stream over 30 apps on demand, watch 70+ channels, control your TV via the Amazon Alexa, and watch films in Ultra-HD. To find out which TalkTalk broadband and TV packages are available in your area, you’ll need to use an online postcode checker.
Plusnet has an excellent UK-based customer-service team offering consistent customer support from the day you join. As such, Plusnet has been awarded the 2024 Uswitch prize for Best Provider for Customer Service, as well as Most Reliable Broadband Provider, Best Value for Money Broadband Provider and the overall Broadband Provider of the Year. Plusnet offers several value-for-money broadband deals, including:
Featured deal | Average speed | Contract length | Perks |
---|---|---|---|
Unlimited Fibre extra | 40Mb | 18 months | Unlimited downloads, Award-winning customer support, good for gaming and streaming in 4K |
Unlimited Broadband | 10Mb | 18 months | Unlimited downloads |
Unlimited Fibre | 38Mb | 18 months | Unlimited downloads, good for video streaming and online gaming |
Full Fibre 74 | 74Mb | 24 months | Unlimited downloads, Full Fibre connection, good for gaming and streaming in 4K |
Full Fibre 145 | 145Mb | 24 months | Unlimited downloads |
Unlimited Broadband + Evening & Weekend Calls | 10Mb | 18 months | Unlimited downloads, unlimited evening & weekend calls to UK landlines or mobiles. |
You can usually choose between a 12-month, an 18-month or a 24-month contract with a Plusnet Broadband deal. A longer contract will usually mean a cheaper monthly cost.
If you’re an EE Mobile customer, you’ll benefit from perks and extras with any EE Broadband deal. Extras include a 10% discount on your EE Broadband bill every month and up to 20GB extra mobile data every month. Use a postcode checker to find out about EE Broadband packages available in your area.
Featured deal | Average speed | Contract length | Perks |
---|---|---|---|
EE Fibre | 36Mb | 24 months | Unlimited downloads, powered by BT, mobile data boost and discount for EE pay monthly mobile customers |
EE Fibre Max 100 | 100Mb | 24 months | Unlimited downloads, powered by BT, mobile data boost and discount for EE pay monthly mobile customers |
EE Fibre Plus | 74Mb | 24 months | Unlimited downloads,powered by BT, mobile data boost and discount for EE pay monthly mobile customers |
EE Fibre Max 500 | 500Mb | 24 months | Unlimited downloads, 6 months Free Xbox Game Pass, powered by BT |
EE Fibre Max Gigabit | 900Mb | 24 months | Unlimited downloads, 12 months Free Xbox Game Pass, Powered by BT |
Vodafone offers good pay-monthly and SIM-only mobile plans. Vodafone internet speeds are quick, reaching heights of 900Mbps on certain deals if you’re using an ethernet cable. Other speeds offered by Vodafone are 35, 63, 100, 200 and 500Mbps.
Vodafone also offers a new pro package with a built-in Alexa system that helps you manage all your devices, run your schedule and set reminders. This package also includes an antivirus program, access to the Vodafone WiFi Hub and up to three months of Apple TV+. Use a postcode checker to discover which Vodafone Broadband deals are available in your area. Note that Vodafone broadband deals have a minimum term of 24 months, which is a long-term commitment.
Featured deal | Average speed | Contract length | Perks |
---|---|---|---|
Full Fibre 1 CityFibre | 36Mb | 24 months | Unlimited downloads, Intelligent WiFi Hub |
Fibre 1 | 35Mb | 24 months | Unlimited downloads, Intelligent WiFi Hub |
Full Fibre 1 | 36Mb | 24 months | Unlimited downloads, Intelligent WiFi Hub |
Full Fibre 2 CityFibre | 73Mb | 24 months | Unlimited downloads, Intelligent WiFi Hub |
Fibre 2 | 67Mb | 24 months | Unlimited downloads, Intelligent WiFi Hub |
Full Fibre 2 | 73Mb | 24 months | Unlimited downloads, Intelligent WiFi Hub |
If you’re interested in getting a special offer on a home broadband and TV bundle, NOW might be a good fit for you. NOW internet speeds range from low-to-medium, with the choice of either an ADSL or fibre-to-the-cabinet connection. There are three broadband plans to choose from, all of which can be purchased with the additional NOW TV feature:
Featured deal | Average speed | Contract length | Perks |
---|---|---|---|
NOW Brilliant Broadband | 11Mb | 12 months | Unlimited downloads, NOW Fibre areas only, speeds vary by location |
Fab Fibre | 36Mb | 12 months | Unlimited downloads, good for video streaming and online gaming, NOW Fibre areas only |
Super Fibre | 63Mb | 12 months | Unlimited downloads, Good for gaming and streaming in 4k, NOW Fibre areas only |
NOW Brilliant Broadband + Cinema Membership | 11Mb | 12 months | Unlimited downloads, stream over 1,000 movies on demand, watch on your smart TV, app, mobile or console. |
Fab Fibre + Cinema Membership | 36Mb | 12 months | Unlimited downloads, stream over 1,000 movies on demand, watch on your smart TV, app, mobile or console. |
NOW Super Fibre + Cinema Membership | 63Mb | 12 months | Unlimited downloads, stream over 1,000 movies on demand, watch on your smart TV, app, mobile or console. |
Note that there’s a minimum term of 12 months with any NOW Broadband deal.
Hyperoptic specialises in full-fibre broadband and has been awarded a Great Value endorsement by Which? The provider offers four fibre broadband services:
Featured deal | Average speed | Contract length | Perks |
---|---|---|---|
30Mb Fibre Broadband only (24m) | 33Mb | 24 months | Unlimited downloads, 100% full fibre to your house |
30Mb Fibre Broadband only (12m) | 33Mb | 12 months | Unlimited downloads, 100% full fibre to your house |
30Mb Fibre Broadband & Phone (24m) | 33Mb | 24 months | Unlimited downloads, 100% full fibre to your house |
50Mb Fibre Broadband only (12m) | 57Mb | 12 months | Unlimited downloads, 100% full fibre to your house, |
150Mb Fibre Broadband-only (12m) | 158Mb | 12 months | Unlimited downloads, 100% full fibre to your house |
150Mb Fibre Broadband & Phone (12m) | 158Mb | 12 months | Unlimited downloads, 100% full fibre to your house |
Hyperoptic offers 12 and 24-month contracts as well as 30-day flexible rolling contracts. Hyperoptic packages require a one-off activation fee of £19.
Gigaclear offers affordable full-fibre home broadband packages on an 18-month minimum-term contract. Here they are:
KCOM is an award-winning supplier of full-fibre, and home broadband offering a wide range of broadband speeds. Average speeds on KCOM packages range from 30Mbps all the way up to 900Mbps.
Please note, we don’t currently offer deals for this provider. You can find them on the provider’s website.
While Zen might be a lesser known ISP, the provider has won the 2021 Which? award for Recommended Provider of the Year. Zen prides itself on providing a full-fibre connection that never slows down your internet activity, even during peak hours. The provider also offers the option of an ADSL or FTTC connection.
Featured deal | Average speed | Contract length | Perks |
---|---|---|---|
Zen Full Fibre 100 CityFibre | 106Mb | 18 months | Zen Contract Price Promise - no in-contract price rises, free installation |
Zen Full Fibre 300 CityFibre | 300Mb | 18 months | Zen Contract Price Promise - no in-contract price rises, free installation |
Zen Full Fibre 500 CityFibre | 500Mb | 24 months | Zen Contract Price Promise - no in-contract price rises, free installation |
Zen Full Fibre 100 | 106Mb | 18 months | Zen Contract Price Promise - no in-contract price rises, |
Zen Full Fibre 900 CityFibre | 900Mb | 24 months | Zen Contract Price Promise - no in-contract price rises, free installation |
Zen Full Fibre 300 | 300Mb | 18 months | Zen Contract Price Promise - no in-contract price rises, |
The cheapest broadband deal is always changing but there are plenty of providers who commonly offer cheap deals. Take a look at Plusnet, Virgin Media, TalkTalk, BT, Hyperoptic and Vodafone to find a cheap broadband deal. Here’s a quick guide of some of the cheapest broadband-only deals available at the time of writing:
Broadband plan | Average download speed | Minimum term |
---|---|---|
Three 4G Hub | 10Mbps | 24-month contract |
Three 5G Hub | 150Mbps | 24-month contract |
4th Utility Remarkably Fast | 50Mbps | 24-month contract |
4th Utility Remarkably Fast | 50Mbps | 12-month contract |
Gigaclear Superfast 200 | 516Mbps | 18-month contract |
Though it’s important for your broadband service to be cheap, it should also meet all your internet needs while still offering the lowest price possible. It’s pointless getting a cheap deal that doesn’t meet your usage requirements.
Global Broadband Index figures show that UK citizens typically have access to download speeds of 55Mbps and average upload speeds of 13Mbps. That said, 1Gbps is the fastest internet speed available in the UK. The government plans to make further improvements to infrastructure, and has set the aim of becoming a ‘gigabit nation’ by the end of 2025.
Broadband plan | Average download speed | Minimum term |
---|---|---|
Zen Full Fibre 900 CityFibre | 900Mbps | 24-month contract |
Vodafone Full Fibre 900 CityFibre | 910Mbps | 24-month contract |
Hyperoptic 1Gb Fibre Broadband only (12m) | 900Mbps | 12-month contract |
Community Fibre 920Mbps Fibre Broadband (12m) | 920Mbps | 12-month contract |
Vodafone Full Fibre 900 CityFibre | 910Mbps | 24-month contract |
TalkTalk Full Fibre 900 | 944Mbps | 18-month contract |
TalkTalk Full Fibre 900 CityFibre | 944Mbps | 18-month contract |
Community Fibre 920 Mbps Fibre Broadband (24m) | 920Mbps | 24-month contract |
The type of connection you have will determine the maximum internet speeds you can get access to. Broadband providers can offer either an ADSL connection or a fibre connection, but the broadband you’ll have access to will be limited to what’s available in your area. In this section, we’ll take you through the different types of broadband connection available.
ADSL, also called standard broadband, has been the most widely-available type of connection for decades. ADSL broadband uses copper cables to carry data and can provide an average download speed of around 10Mbps, making it the slowest type of internet connection available.
An ADSL connection is sufficient for individuals or small households that only use the internet for basic tasks such as sending emails or browsing. If yours is a large household, if you’re a gamer or you use the internet for more than just browsing, consider fibre broadband for a faster connection.
Fibre-optic broadband usually starts at around 30Mbps, which is three times faster than a standard broadband (ADSL) connection. There are two main types of fibre broadband:
A fibre-to-the-cabinet (FTTC) connection is the most common type of connection, offering between 30 and 70Mbps. FTTC connects your home to the internet using a combination of fibre-optic cables and copper cables. Fibre-optic cables carry data from the exchange to the green cabinet on your street, and copper cables carry it the rest of the way to your home. While FTTC is faster than an ADSL connection, it’s not the fastest.
Full-fibre broadband, also referred to as fibre-to-the-premises (FTTP) broadband, is the fastest connection available because it runs completely on fibre-optic cables. FTTP provides download speeds from 100 to 1,000Mbps, ideal for gaming and streaming in 4K. It is often expensive as it requires fibre-optic cables to be laid all the way to your home.
Cable broadband isn’t as fast as an FTTP connection but is slightly faster than FTTC. Cable broadband uses coaxial cables, which is an upgrade from copper cables, and can offer speeds from 36 to 500Mbps. The only major broadband provider currently offering cable broadband is Virgin Media.
Wireless broadband works with a wireless router that can transmit information through radio waves. This is not to be confused with 5G mobile broadband. A wireless broadband connection is the most common way of connecting your devices to the internet. Even though most of us only use wireless broadband, or WiFi, there’s always the possibility to connect to the internet using an ethernet cable.
While using an ethernet cable may be inconvenient, an ethernet connection will usually provide faster average speeds with less interruption. Many internet connection issues are not caused by your service but by WiFi, whose signal is easily interrupted by obstructions such as stone walls. If you’re having problems with your connection, try using an ethernet cable for more stability.
When comparing UK broadband providers, there are a few important aspects you should explore. Looking into monthly cost, availability, internet speeds, contract length, quality of customer service, bundle and package deals, and perks and extras could save you a fortune and make your life easier.
Comparing prices across broadband deals is always important if you’re looking for good value for money. You might find that certain providers offer fast speeds for a lower price than their competitors. If you’re on a budget, opting for a budget-friendly deal is possible – you just need to do your research.
Use a postcode checker to find out which broadband packages are available in your area. Depending on where you live, you could get an FTTC or FTTP connection, but users in the most rural areas may still be limited to an ADSL connection.
Take a look at the broadband speeds available in your area and consider which is the minimum speed you realistically need for a good internet connection. Internet speed is measured in megabits per second (Mbps), and more Mbps equates to a faster connection. Here’s a brief guide to help you understand the internet activity you can achieve within each speed range:
Download speed (Mbps) | Usage |
---|---|
1 - 10 | Web browsing, emailing, online shopping |
10 - 20 | Video streaming in SD |
20 - 40 | Video streaming in HD |
40 - 100 | Video streaming in ultra-HD, working from home |
200+ | 4K video streaming, online gaming |
Upload speed is another factor to consider when choosing a broadband deal, though few providers make this detail clear when they advertise. Upload speeds reflect how quickly you can upload data to the internet, so they’re important if you have a YouTube channel or a SoundCloud account, for example. Fast upload speeds are often included in faster fibre broadband packages.
Broadband contracts are typically 12-month or 18-month commitments, but can stretch up to 24 months in some cases. While some broadband plans come with a fixed minimum term, others are customisable. It’s not uncommon for longer contracts to have lower monthly costs, so it’s always worth looking into a long-term contract.
If you’re signed up to a fixed deal and want to cancel your internet contract at any point, you’ll need to give 30 days’ notice. Ending your deal mid-contract will probably mean paying an early termination fee, which could be hefty if there’s still a lot of time left on your contract. Certain providers offer a 30-day rolling contract, which is perfect if you want a flexible, commitment-free broadband plan, as ending it only means seeing out the last 30-day period.
Finding out about a provider’s customer service is important, as you’ll most likely need assistance with your connection at some point. A good customer-support team will respond to any problem you are having and attempt to solve it as quickly as possible, whereas a bad one could cause you any number of problems.
Get to know the perks and extras you can benefit from as a broadband customer. Extras can include offers and discounts via the provider’s mobile app, special offers for existing customers, and family packs. Occasionally, providers offer TV add-ons with their broadband offer, or a TV and broadband deal. This can significantly help reduce costs if you were already planning on getting a TV deal with access to channels and streaming apps.
Are you looking for a broadband-only deal, or are you interested in add-on services such as a phone contract or TV set? On the one hand, bundle deals are good value for money, as you save money in the long run by adding all of your home services onto the same package. On the other hand, a standard broadband deal will be cheaper, and makes sense if you only really need an internet connection. Always consider what type of package will best suit your needs.
Use a postcode checker to find the best broadband services in your area.
Unlimited broadband gives you unlimited downloads, so that you can download as much internet content as you want without reaching a spending cap and having to pay for every extra Mb of data used. You’ll never have to worry about reaching a limit on your download allowance if your deal specifies that it’s unlimited.
Mbps stands for ‘megabits per second’ and is the unit used to measure broadband speed. The higher the average Mbps, the quicker your broadband speed will be.
Here are a few steps to follow when switching provider:
An engineer may have to come to your house to install a new router and set-up your connection. You might need to pay extra set-up costs, but in some cases it is free of charge. If you’re switching to or from Virgin Media, this will definitely be the case, but if you’re switching between providers that use the BT Openreach network, it’s not necessarily the case.
Yes, Virgin Media provides ultrafast fibre broadband without line rental. That said, in most cases you’ll need a phone line installed to get connected, as many internet providers use the Openreach network to supply your home. Providers operating through the Openreach network connect you to the cabinet in your area via a phone line. In this case, line rental is necessary. Check with the provider to find out if you’ll need to pay line rental to access their broadband service.
99% of the UK has access to broadband. However, not all areas offer the same or the fastest broadband speeds. Use a postcode checker to see which broadband deals are available to your area.
It’s important to consider price when selecting a broadband package, but there are other factors to consider. The broadband speed you need is going to depend on what you’re using the internet for, however in many cases upgrading to a fibre optic broadband deal may only be a few extra pounds, which may be more worthwhile.
It’s also important to consider contract lengths. Sometimes a longer contract length of 24 months may be more cost effective, but will have an exit fee if you decide to switch before the contract ends. If you don’t like the commitment of a longer contract, then a shorter 12-month contract could be better.
Finally, you should also decide if you want to bundle services together by getting a quad-play deal, such as broadband and TV or broadband and fixed-line. This can make the monthly price more expensive even with upfront costs, but can be cheaper than paying for your services separately.
Yes of course. Once your current broadband contract ends, you are more than welcome to change your provider. To find out which deals are available in your area, enter your postcode into our postcode checker. You may even find special discounts with perks such as an e-gift, gift card, bill credit, or no set-up costs for new customers. Your new provider will often take care of everything by contacting your current providing and switching for you.